ARTHUR’s Big New App


With great promotion from Apple, Laura, Belinda, Jeff, Jolin and the ARTHUR team are proud to see ARTHUR’s Big App in the iTunes store.


PBS KIDS today announced the launch of Arthur’s Big App for iPhone, iPad and iPod touch, a new app inspired by the hit series ARTHUR. Designed for children ages 6-8, Arthur’s Big App encourages positive social skills through fun and engaging multi-level games. Focusing on the values of friendship, teamwork and helping others, each game allows kids to explore Elwood City and interact with their favorite ARTHUR characters.

“PBS is committed to using the power of digital media to educate and inspire,” said Ira Rubenstein, Senior Vice President and General Manager, Digital, PBS. “As part of fulfilling this mission, PBS offers more than 40 apps for kids and parents. With engaging games and popular ARTHUR characters, Arthur’s Big App leverages the educational potential of touchscreen technology to help children develop the teamwork and collaboration skills that will prepare them for success in school and in life.”

Based on the beloved ARTHUR series, which airs weekdays on PBS KIDS and is produced by WGBH, Arthur’s Big App offers the following features:

  • Four unique mini-games hosted in memorable locations around Elwood City
  • More than 15 levels per game
  • Randomization of gameplay to keep kids engaged
  • 50 collectable characters from throughout the history of the series
  • A music game in which kids can enjoy a variety of well-known tunes, including the ARTHUR theme song
  • A smoothie game in which kids create delicious treats for Sugar Bowl customers
  • A library game that challenges kids to find and shelve books before time runs out
  • A freeze tag game in which kids “freeze” ARTHUR characters – a fun, digital twist on a classic playground game

PBS KIDS Lab Makeover

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Sylvia led the PBS KIDS Lab team (Mike, Li, Kevin, Catherine) through a major upgrade which launched this week. New features include:

- A new Videos section on the site housing about 100 clips.

- A Video filter on the Collections pages to filter for videos – and links from videos to games and games to videos to build a connection for how videos and games relate to each other.

- A new layout for the Out of School Activities PBS KIDS Afterschool Adventure resource

- A revamped Teaching Tips for Educational Media (Boston University Modules) section with 8 Modules and links to PDF files and files for deployment on SMART boards.

- A videos section for the Teaching Tips housing 11 videos that show a teacher using the teaching tips

- Direct links to news articles

- Spanish games for Curious George, Cat in the Hat, Sid the Science Kid, new games for Electric Company and a Peg + Cat collection

Badges to Get Families Outside

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Plum Landing’s brand new Outdoor Adventures feature just launched. It offers kids a choice of 12 outdoor missions which they draw and describe for publication on the site.

Every submission wins a custom digital badge for its creator and each logged-in user can save their image and their badges.

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The site launched a couple of days ago and already has had nearly 2,000 submissions.

The drawings are completed with the newly updated version of out HTML5 drawing tool.

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The badging team includes Melissa, Bill, Tara, Dan, Kit, Stefan, Sylvia and Marisa.

More Martha

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Martha’s gone mobile! We’ve just launched a redesigned mobile site with 5 games, a video player for watching even more Martha and a direct link to the complete set of Martha’s True Stories! So, whether you want to check out a video, play hide & seek with puppies or find out all about the invention of gum, Martha’s got you covered where ever you go.

WHAT? You can play hide and seek with puppies? You bet! in Martha’s latest game, Martha Seeks, you’re on the hunt with a pack of puppies looking for some seriously yummy buried treats.

Speaking of treats… in case you missed it, earlier this summer Martha got to design her own game! It’s called, Martha’s Steaks. Where else could you fulfill Martha’s doggy dreams by helping her friends leap, glide and somersault to catch treats in a side-scrolling skyscape full of meaty goodness?

And who gets the reward snacks? Meet the teams:

Martha Seeks: Bharat, Belinda, Jeff, Katie, Laura

Mobile: Tara, Kal, Gentry, Bharat, Dennis, Laura

Martha Steaks: Bharat, Fran, Belinda, Karina, Laura